Dan Rollman is an Emmy Award-winning writer, producer and creative director. With over two decades of experience in media, Rollman has produced TV content for NBC, a 40-episode digital series for DreamWorksTV, and branded content for Fortune 500 companies including PepsiCo, Toyota, Hasbro, Ford Motor and Heineken. He’s won two Cannes Lions for his advertising work, and written Super Bowl commercials for Emerald Nuts and Pepsi.
He’s founder and former CEO/Chief Creative Officer of RecordSetter, a modern day competitor to Guinness World Records. The company’s library includes 65,000+ user-generated videos, which have collectively generated 250+ million views. RecordSetter World Records have been set at two Super Bowls, E3 and the US Open Tennis Championships, and been featured on Shark Tank, CNN and Late Night With Jimmy Fallon.
Prior to RecordSetter, Dan was a staff copywriter at Fallon NY and Goodby, Silverstein + Partners in San Francisco. While at Goodby, his work on HP and Comcast helped the agency win Adweek’s “Agency of the Year” honors in back-to-back years. He’s freelanced for Wieden+Kennedy, TBWA\Chiat\Day, BBDO, Amazon, BBH, Johannes Leonardo, Deutsch, Crispin Porter + Bogusky, and Venables Bell & Partners.
As an advocate for reduced screen time, Dan co-created The National Day of Unplugging, an annual tech-free holiday now observed by thousands worldwide. The project, launched in 2009, has been covered by CNN, The New York Times and The Wall Street Journal.
Dan has taught creativity classes at Miami Ad School, and given feature lectures at Google, TEDx, NEXT Conference (Berlin) and the Parsons School of Design. He’s an advisor to several startups including Working Not Working.
In 2005, Dan interned at Late Night With Conan O'Brien, appearing in multiple comedy sketches and spending time as Conan's assistant. He also had a speaking role in Eyes Wide Shut, receiving credit as "Rowdy College Kid #1.”
Dan is currently producing new projects and freelancing as a creative director/copywriter. Working on something magical? Please reach out and say hello.